Marketing that matters.
Marketing strategy, creative and execution for mission-driven businesses and nonprofits
Life is brief.
Your impact shouldn’t be.
You have big dreams and a not-so-big budget.
We’re here to help make your dreams a reality. Welcome to The MacNeil Group – a comprehensive, integrated marketing agency created specifically to serve organizations like yours.
Services we offer
Strategy
Branding & positioning
Content planning
Capacity building
Execution
Multimedia storytelling
Events, promotions & launches
Public relations
Analytics
Benchmarks & scorecards
Reporting
Insights
What clients and colleagues are saying
"I have worked with Susannah on large-scale campaigns and saw her quickly earning the respect of everyone involved, including CEOs and external partners. She has a true passion for making the world a better place."
– Nurit, Senior marketing manager for a Fortune 100 enterprise
"Susannah excels as a leader and strategic planner, managing multiple projects, priorities and stakeholders with efficiency, and producing creative, quality communication. She is a rare commodity in a crowded field."
– Penny, Director of marketing for a regional service agency
"Susannah's one of those rare communications professionals who 'get it.' She has that oh-so-valuable knack for understanding and appreciating how to make communications deliver on a human and emotional level."
– Pat, Executive creative director
at a major regional ad agency
"Susannah is fabulous to work with and amazing at her job. I love someone who can take on a challenge, exceed your expectations and need no monitoring."
– Kitty, Brand manager for a leading insurance provider